Discord is the easiest way to talk over voice, video, and text. Talk, chat, hang out, and stay close with your friends and communities. Discord servers are organized into topic-based channels where you can collaborate, share, and just talk about your day without clogging up a group chat. Get any community running with moderation tools and custom member access. Give members special powers, set up private channels, and more.
Link to Discord Website: https://discord.com/
https://discord.com/blog/best-practices-for-starting-a-great-community-on-discord
Click here for the Dev Portal
Discord Developer Portal — API Docs for Bots and Developers
Once you have created a bot, and passed on the token to the bot dev, you can then add it to a server once they have configured everything. By owning and creating the bot, you have full control over the name and the PFP
To add a bot to your server that you have custom built, copy the following URL: